Business Development Managers and Client Service Directors have been lying to us for years. Shocking? I know.

The truth is that the expensive tool they are selling you probably isn't worth it. Now, this could be true in any industry, but the focus of this article is expensive enterprise-level CMSs.

A few friends and I have been doing what a lot of people have been doing with the extra time COVID has given them - we are working on a side project.

We choose to utilise a Scrum framework for the MVP as we thought it would keep us on track and we weren't sure what our velocity would be.

We then ordered the backlog and got to work on the first sprint.

I was working through a client's GTM last week and it reminded me of why naming conventions are important. The container was a mess and it reminded me of the time my wife tried to find a file on my computer. The structure made sense to me, but she was baffled.